SSP are a company who own various food and beverage sites at train stations across the UK. Our brief was to promote a range of summer drinks throughout their stores.
The brief outlined that a ‘cool, fresh’ feel was to be applied throughout the POS and felt that blue was the best way to represent this. Each design needed to be marginally different but still kept close to SSP’s brief.
The various designs were then artworked to various poster sizes, banners and strut cards, then used in stores such as Upper Crust, Millies Cookies and Camden Food Co.
Designed at We Are Spectacular